Originally posted on the Mobile Realty Apps blog…
SAN FRANCISCO, Aug. 6, 2012 – Inman News named Mobile Realty Apps the Most Innovative Real Estate Startup for 2012 during the Real Estate Connect conference last week in San Francisco.
“This has been a breakout year for us and we are honored to have been selected,” said Aaron Kardell, founder and CEO of Mobile Realty Apps. “Innovations such as HomeSpotter and full mobile professional access to the MLS are just a couple of the things we have led the charge on. I am even more excited by the product enhancements and new customers we plan to announce and deliver over the second half of 2012.”
Inman News is a leading source for news in the real estate industry, focusing on current technology, trends, and market conditions for real estate professionals and consumers.
The awards selection process begins with nominations from readers and professionals in the industry. Nominations are then evaluated by the Inman News review team and winners are selected based on their ability to push the real estate industry forward by improving the real estate transaction process.
Two key factors that set Mobile Realty Apps apart are its augmented reality search technology, HomeSpotter, and the deep integrations it provides with MLS software and broker website vendors.
HomeSpotter has been well received by real estate professionals and consumers when searching for properties. Augmented reality really adds the “cool factor” when searching for a home. It empowers agents allowing them to quickly respond to customer inquiries on nearby properties for sale.
Mobile Realty Apps’ professional access MLS apps are integrated with various third party systems such as appointment scheduling and document management solutions the MLS uses. More importantly, the main MLS system is fully integrated so the agent can access saved searches, saved property carts, and contacts.
About Mobile Realty Apps — Mobile Realty Apps provides a complete mobile solution to brokers and MLSs, featuring apps for iPhone, iPad, Android, and BlackBerry, QR codes, text and voice response solutions. Mobile Realty Apps is perhaps best known for its industry-leading HomeSpotter augmented reality technology. Founded in 2009 and based in Minneapolis, Mobile Realty Apps implemented its professional access solutions for over a half-dozen of the largest MLSs in the US during the first half of 2012 including Northstar MLS and Northwest MLS, and many more are lining up to implement in the second half of the year.